Imagine Airy: A Lighter Way To Live

Figbuild ’25: Airy is a tool for a world where anything can be offloaded to a cloud, turning that superpower into clear, organized living.

DURATION

1 week (April, 2025)

MY ROLE

Led the design team, guided concept direction, and oversaw prototyping and delivery.

TEAM

Minh Nguyen (me), Annie Lee, Steph Wu, Ani Matevosian

SKILLS

Product Design, Research, Interaction Design, Design Systems, Branding

TEAM

Minh Nguyen (me), Annie Lee, Steph Wu, Ani Matevosian

TEAM

Minh Nguyen (me), Annie Lee, Steph Wu, Ani Matevosian

TEAM

Minh Nguyen (me), Annie Lee, Steph Wu, Ani Matevosian

DURATION

1 week (April, 2025)

DURATION

1 week (April, 2025)

DURATION

1 week (April, 2025)

TOOLS

Figma

TOOLS

Figma

TOOLS

Figma

SKILLS

Product Design, Research, Interaction Design, Design Systems, Branding

SKILLS

Product Design, Research, Interaction Design, Design Systems, Branding

SKILLS

Product Design, Research, Interaction Design, Design Systems, Branding

The brief

A Figma Design Challenge: Pick a shared everyday pain point, imagine a superpower to solve it, and design the tool that makes it safe and usable.

The brief

A Figma Design Challenge: Pick a shared everyday pain point, imagine a superpower to solve it, and design the tool that makes it safe and usable.

The brief

A Figma Design Challenge: Pick a shared everyday pain point, imagine a superpower to solve it, and design the tool that makes it safe and usable.

The super power

A Pocket Cloud! This super power will allow its holders to:

The super power

A Pocket Cloud! This super power will allow its holders to:

The super power

A Pocket Cloud! This super power will allow its holders to:

Always carry everything they need, without feeling any weight.

Instantly store or summon items, simply by thinking about them.

Access unlimited storage space, without limits or restrictions.

The Tool

Airy: Pack smarter, live lighter

Airy help's organized all the things in your invisible cloud, helps you organize things smarter, and makes sure you always have what you need.

The Tool

Airy: Pack smarter, live lighter

Airy help's organized all the things in your invisible cloud, helps you organize things smarter, and makes sure you always have what you need.

The Tool

Airy: Pack smarter, live lighter

Airy help's organized all the things in your invisible cloud, helps you organize things smarter, and makes sure you always have what you need.

Stay Organized

Airy sorts essentials into the right cloud pockets, reducing clutter.

Learn From Others

Learn from how others pack their bags to optimize your own.

Paired Watch App

A paired app keeps your cloud light and accessible on the go.

Now that you’ve had a peek, let’s go behind the scenes.

Brainstorming session

We sat down to figure out our common painpoints.

As NYC commuters, our team noticed how hard it is to carry everything for a full day — from the morning commute to post-work yoga to late-night plans, without a chance to go home.

Brainstorming session

We sat down to figure out our common painpoints.

As NYC commuters, our team noticed how hard it is to carry everything for a full day — from the morning commute to post-work yoga to late-night plans, without a chance to go home.

Brainstorming session

We sat down to figure out our common painpoints.

As NYC commuters, our team noticed how hard it is to carry everything for a full day — from the morning commute to post-work yoga to late-night plans, without a chance to go home.

It’s a physical and mental burden

Our bags decide more than we think — what we carry, where we go, and what we leave behind.

It’s a physical and mental burden

Our bags decide more than we think — what we carry, where we go, and what we leave behind.

It’s a physical and mental burden

Our bags decide more than we think — what we carry, where we go, and what we leave behind.

The average woman’s handbag weighs 6.27 lbs

That’s heavier than a small dog, and most newborn babies.

The average person carries up to 15 lbs daily

Gym, dinner, errands often mean tradeoffs, detours, or spreading plans across days.

The daily mental load is constant

With an average of 35,000 decisions a day, including: “Did I pack everything? What did I forget? How can I fit it all?”

So we decided on our Superpower!

A Pocket Cloud: A portable cloud for physical life.

In a world full of physical and mental burden, our superpower is a weightless, invisible space that follows you everywhere. Think Google Drive, but for your physical things.

So we decided on our Superpower!

A Pocket Cloud: A portable cloud for physical life.

In a world full of physical and mental burden, our superpower is a weightless, invisible space that follows you everywhere. Think Google Drive, but for your physical things.

So we decided on our Superpower!

A Pocket Cloud: A portable cloud for physical life.

In a world full of physical and mental burden, our superpower is a weightless, invisible space that follows you everywhere. Think Google Drive, but for your physical things.

Superpowers always come with problems

Unlimited Space comes with Unlimited Chaos.

With unlimited space, we might hoard what we don’t need, lose track of what we own, and struggle to navigate. And with invisibility comes a new kind of question: Is too much privacy a problem?

Superpowers always come with problems

Unlimited Space comes with Unlimited Chaos.

With unlimited space, we might hoard what we don’t need, lose track of what we own, and struggle to navigate. And with invisibility comes a new kind of question: Is too much privacy a problem?

Superpowers always come with problems

Unlimited Space comes with Unlimited Chaos.

With unlimited space, we might hoard what we don’t need, lose track of what we own, and struggle to navigate. And with invisibility comes a new kind of question: Is too much privacy a problem?

Target User

The people benefiting the most from the product: Stretched Thin Parent, Fashionista, and Traveler.

Target User

The people benefiting the most from the product: Stretched Thin Parent, Fashionista, and Traveler.

Target User

The people benefiting the most from the product: Stretched Thin Parent, Fashionista, and Traveler.

1/ The Stretched Thin Parent

Meltdowns, messes, mealtimes — you're carrying it all.

Your bag's bursting, but something’s always missing.

How to minimize the chance of over - cluttering the "cloud" space?

2/ The Fashionista

Multiple outfits a day. Endless accessories. A vibe for every occasion. She packs it all — but finding that one piece? That’s the real challenge.

How to make sure the Fashionista is always prepped for every occasion?

3/ The Traveler

You bring everything just in case — but TSA has other plans.

Surprise liquid limits, security lines, and forgotten chargers? Every trip feels like a gamble.

How to make item "uploads" and "offloads" quick, efficient, and intuitive?

Some Edge Cases

To design a usable and safe product, we had to keep in mind the safety of users and those around them

Some Edge Cases

To design a usable and safe product, we had to keep in mind the safety of users and those around them

Some Edge Cases

To design a usable and safe product, we had to keep in mind the safety of users and those around them

What about multiple items or overlaps?

What if a gift/purchase is mistaken for theft?

What if it encourages hoarding?

User Flow

Core flows were decided based on the 3 user archetypes & the edge cases.

User Flow

Core flows were decided based on the 3 user archetypes & the edge cases.

User Flow

Core flows were decided based on the 3 user archetypes & the edge cases.

Core interactions

Airy’s magic comes down to 3 actions: Float, Drop, and Pop

Core interactions

Airy’s magic comes down to 3 actions: Float, Drop, and Pop

Core interactions

Airy’s magic comes down to 3 actions: Float, Drop, and Pop

"Float"

Having too much to carry - now you can store things in your cloud!

No weight, no clutter.

"Drop"

Instantly pull items back out onto any surface, when and where you need them.

Quick and easy retrieval!

"Pop"

Smartly offloads and arranges items into their real-world “home” spots — like your desk.

Fast and efficient!

Wireframes

Bringing the vision to life!

Wireframes

Bringing the vision to life!

Wireframes

Bringing the vision to life!

Wireframing showed the need for a paired smartwatch app that will handle quick actions, notifications, & alerts.

Design Inspo

Something fun, modern, and "airy".

The visual language is light and cloud-like, with soft edges, airy negative space, and gentle shadows that add a sense of lift. References came from multiple disciplines—printed matter, graphic design, and of course, UI design.

Design Inspo

Something fun, modern, and "airy".

The visual language is light and cloud-like, with soft edges, airy negative space, and gentle shadows that add a sense of lift. References came from multiple disciplines—printed matter, graphic design, and of course, UI design.

Design Inspo

Something fun, modern, and "airy".

The visual language is light and cloud-like, with soft edges, airy negative space, and gentle shadows that add a sense of lift. References came from multiple disciplines—printed matter, graphic design, and of course, UI design.

Design system

"Airy" visual language to a reusable design system.

Design system

"Airy" visual language to a reusable design system.

Design system

"Airy" visual language to a reusable design system.

Final Product

Airy: On your watch, quickly organize your world without lifting a finger.

Final Product

Airy: On your watch, quickly organize your world without lifting a finger.

"Float" items to free up your physical space.
"Float" items to free up your physical space.
"Drop" items to any physical surface.
"Drop" items to any physical surface.
& "Pop" items back into their proper place.”
& "Pop" items back into their proper place.”

01

01

Mobile App as Command Center

Mobile App as Command Center

->

->

Track Items as You Go

Track Items as You Go

The app auto-logs your uploads, creating an inventory that adapts to your daily changes.

The app auto-logs your uploads, creating an inventory that adapts to your daily changes.

->

->

Organize in Seconds

Organize in Seconds

Sort, relabel, or categorize items instantly for effortless organization.

Sort, relabel, or categorize items instantly for effortless organization.

->

->

Quickly Adjust Offload Locations

Quickly Adjust Offload Locations

Automatically offload items to the right spots in your home—saving time and effort.

Automatically offload items to the right spots in your home—saving time and effort.

02

02

Never leave anything important behind

Never leave anything important behind

->

->

Be Ready for Any Occasion

Be Ready for Any Occasion

Recommendations based on weather or plans

Recommendations based on weather or plans

->

->

Get Notified when You Forget

Get Notified when You Forget

Receive alerts if you leave behind essentials, so nothing important gets missed.

Receive alerts if you leave behind essentials, so nothing important gets missed.

03

03

Built-in Community

Built-in Community

->

->

Share Lists with Friends

Share Lists with Friends

Send your "packed bags", to others, making it easy to coordinate.

Send your "packed bags", to others, making it easy to coordinate.

->

->

Learn How Others Pack

Learn How Others Pack

Browse shared lists, pick up tips, and get inspired by the community.

Browse shared lists, pick up tips, and get inspired by the community.

->

->

Pack A Bag Ready for Any Event

Pack A Bag Ready for Any Event

Customize lists to fit your plans.

Customize lists to fit your plans.

04

04

Travel with Ease

Travel with Ease

->

->

Smarter Bag Checks

Smarter Bag Checks

Virtually scan your bag to flag items that won’t pass security—saving time at the gate.

Virtually scan your bag to flag items that won’t pass security—saving time at the gate.

->

->

On-the-Go Offloading

On-the-Go Offloading

Your watch alerts you at security and helps you quickly offload or reorganize items.

Your watch alerts you at security and helps you quickly offload or reorganize items.

And what about the edge cases?

And what about the edge cases?

And what about the edge cases?

Q: What about multiple items or overlaps?

A: The system detects duplicates and layers, letting you confirm or adjust with ease.

Q: What if a gift is mistaken for theft?

A: A quick identity verification flow confirms ownership and clears false alerts.

Q: What if it encourages hoarding?

A: Caps uploads at max storage and uses reminders to prevent hoarding.

Reflections

This speculative project reminded me that even when designing for imaginary users, grounding ideas in empathy is essential to make the experience feel relatable and meaningful.

Reflections

This speculative project reminded me that even when designing for imaginary users, grounding ideas in empathy is essential to make the experience feel relatable and meaningful.

Reflections

This speculative project reminded me that even when designing for imaginary users, grounding ideas in empathy is essential to make the experience feel relatable and meaningful.

Defining the Power

Figuring out what an impossible superpower should actually do was the toughest part.

Solving a Problem That Isn’t Real

Setting boundaries for something imaginary made the whole idea feel grounded.

Edge Cases Matter

Even with make-believe powers, it was eye-opening to think about how people might misuse or forget them.

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Ey, thanks for stopping by.

Feel free to reach out anytime, looking forward to it!

Minh Nguyen @ 2025

Ey, thanks for stopping by.

Feel free to reach out anytime, looking forward to it!

Minh Nguyen @ 2025

Ey, thanks for stopping by.

Feel free to reach out anytime, looking forward to it!

Minh Nguyen @ 2025